How Do You Build an AI Voice Guide for Your Brand?
Learn how to maintain brand voice with AI by building a voice guide: what goes in it, how to write rules a model can follow, and how to keep it current.
AI Vendor Hidden Costs and the Latest Practical AI News
Dear Friend, Happy Wednesday. In our Applied AI class last week, we spent time working through generative image tools like Canva, Leonardo, and Firefly. The big takeaway from the lab was that you do not need to know complex photography terms to get good results anymore. You can simply upload a reference photo and tell…
AI News for Business: Meta, Amazon, MIT, and Keywords Studios
Hi Friend, The themes this week are practical adoption, stronger guardrails, and smarter use of AI where it actually makes a difference. One more thing worth folding into this week’s read: the way people search for information is shifting. AI tools like Perplexity, ChatGPT with web browsing, and Microsoft Copilot are now capturing a significant…
